K2MailerCampaign and automation managers
Build email audience segments
Create list-based or campaign-activity segments and use their results in ongoing workflows.
In the app→Contacts → Segments
List-based segments
List-based segments start from one or more lists. They can include or exclude unsubscribed and bounced recipients, then filter on email, status, format, source, custom field values, subscription date, or custom date fields.
Campaign-based segments
Campaign-based segments start from one or more sent campaign statistics and select recipients by activity. Supported choices include opened, not opened, clicked, or both opened and not opened, with additional attributes loaded for the selected action.
Use the result
- Copy matching contacts to another list once or keep copying new matches.
- Move matching contacts once or keep moving new matches.
- Export the matched audience.
- Stop a keep-copying or keep-moving segment when it is no longer needed.
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