K2MailerCampaign managers and analysts

Read and export campaign statistics

Review delivery results and drill into the event records behind each metric.

In the appStatistics → Campaigns

Available reporting views

  • Campaign summary and scheduled detail.
  • Sent recipients and processing logs.
  • Opens and geographic open data when geo tracking is configured.
  • Clicks and tracked destination activity.
  • Unsubscribes, bounces, and spam complaints.
  • Export generation and download for campaign statistics.

Interpret results carefully

Open tracking depends on the tracking pixel being loaded and can be affected by privacy features. Clicks are usually a stronger engagement signal.

Bounce and spam data depend on a working provider callback, bounce mailbox, or feedback-loop configuration.

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